Best selling cars of all time, from each car maker

Slide of We all have a pretty good idea of what the best selling cars of today are. But what about individual brands’ biggest-selling cars of all time? So we reached for our calculator and started digging – some of the information was easy to find, others less so. And some of the results were surprising – many marques' best-sellers were last sold a long time ago, so join us on an intriguing and varied journey. For this list we have focused on nameplates, rather than distinct models. We didn’t have data for every brand, and some of the numbers listed will still be growing, fast, but for the one’s we do have we’ve ranked them from the smallest selling through to the largest: Slide of Bugatti – Type 40, 1926-30: 807 One of the smallest total sales volumes you’ll find for a single model, but that would have been a successful number for a niche manufacturer like Bugatti. In second place, with 685 sales, is the Type 57. No two 57 is alike – they are superbly diverse thanks to the variety of coachwork built on its chassis. From swoopy tourers and roadsters to the lithe, aircraft-inspired Atlantic, every 57 made imparted far more glamour than its modern Veyron and Chiron descendants could ever hope for. In case you’re wondering, production of the Veyron totalled 450 cars, and 500 for the Chiron. Slide of TVR – Chimaera, 1993-2003: 6500 TVR is a specialist British sports car maker, and in its own terms, the Chimaera was a runaway success and it helped fund the development of later models such as the Cerbera and Tuscan ranges. All Chimaeras were powered by the Buick-derived Rover V8 engine, used in a variety of capacities and power outputs. As a measure of its popularity, the Chimaera sold more in its 12-year run than TVR had managed with all its models in the previous 25 years. Slide of De Tomaso – Pantera, 1971-1991: 7260 For a car with such an exotic name, looks and performance, the Pantera notched up decent sales figures. Partly this was down to sales lasting 20 years and also because it cleverly used a rugged, easily tuned Ford V8 motor. That made it a popular alternative to other European supercars in the USA, where it remains a popular classic choice. Elvis Presley was one of many notable owners – once, he was so enraged when his Pantera failed to start, he shot it. Slide of Morgan – 4/4, 1936-2018: 10,000 The total number of Morgan 4/4s sold to date may be relatively small, but this British sports car can lay claim to the longest continuous-running name in automotive history. That accounts for its sales outweighing any other product from the firm, but it was also always the most popular choice for buyers thanks to its blend of looks, performance and rugged usability. In 2020 it was replaced by a new Plus Four. Slide of Alpine – A110, 2018-present: 17,000+ Across 14 years of production only 7500 original A110s were sold, a figure that the new A110 had beaten in just its first three years on sale. On that front alone, Alpine and its parent company Renault, should mark the new one a success. Interestingly, until the reincarnation of the A110, the lesser-known A310 was the firm's best-selling model, having shifted 11,616 of them over 13 years. Slide of Ferrari – 458, 2009-2015: 24,000 Ferrari is very candid about figures for production, for example, we can only give an estimate that around 24,000 458s were made (15,000 Italias, 3000 Speciales and 6000 Spiders). That’s quite a bit more than the previous record holder, the 430, of which 17,499 were built. The 458’s successor, the 488, almost matched the 458's total, despite not having been built for as long. But if any Ferrari is going to beat the sales of the 458, it is likely to be the new Purosangue SUV, even if Ferrari promises to limit it to a 20% share of total sales. Slide of Lamborghini – Urus, 2018-present: 25,000+ If you’ve been into central London recently, this probably doesn’t come as a surprise, even if it is a bit of a disappointment. That’s not to say Lamborghini’s sports cars have been slacking, before the Urus the Gallardo was the best seller, with 14,022 sold. The Huracan that came after it has also beaten that number and was almost at 20,000 sales before it was discontinued in 2023. Slide of Aston Martin – Vantage, 2005-present: 25,000+ Often referred to as the car that saved Aston Martin, the DB7 was for many years Aston’s best-selling model. But it wasn’t long before it was overtaken by its replacement (along with the DB9). As of 2021, just under 24,700 V8 Vantages (confusingly including the V12) had been sold over two generations, and you can be sure that figure is now above 25,000. However, will it be long before it is overtaken by the new Aston on the block, the DBX? Slide of Rolls-Royce – Silver Shadow, 1965-1980: 29,030 For a car aimed at anyone but the common herd, there were rather a lot of Silver Sha